When the Allies created fashion
On June 6, 1944, the Allies land on the beaches of Normandy. They will liberate Europe, but also have a lasting influence on fashion and change the world's view of the uniform.
The American soldier is fascinated by his "bad boy" look. Allied generals are also aware of the importance of image and style in communication.
This book presents the origin of the "military" style by retracing the surprising history of the most emblematic allied uniforms, which have become fashion's essential over time.
Authors : Eric Bellocq, Arnaud Digard
French / English